Calculate the click-through rate for emails.
The Email Click-Through Rate Calculator is a crucial tool for email marketers aiming to assess the engagement of their email campaigns. This calculator helps you determine the percentage of recipients who clicked on links within your email, providing insights into the effectiveness of your content and call-to-actions. By using this tool, you can optimize your emails to increase engagement and achieve better campaign results.
Enter Total Delivered Emails: Input the total number of emails delivered in the “Total Delivered Emails” field.
Enter Clicked Emails: Input the number of emails with clicks in the “Clicked Emails” field.
Calculate Click-Through Rate: Click the “Calculate Click-Through Rate” button to determine the percentage of clicked emails.
Copy or Download Result: Use the “Copy Result” or “Download Result” buttons to save your calculated click-through rate for future reference.
The email click-through rate is calculated using the following formula:
\( \text{Click-Through Rate} = \left( \frac{\text{Clicked Emails}}{\text{Total Delivered Emails}} \right) \times 100 \)
This formula provides a clear calculation of the percentage of emails that had link clicks.
Situation: You delivered 800 emails, and 160 of them had link clicks.
Calculation:
\( \text{Click-Through Rate} = \left( \frac{160}{800} \right) \times 100 = 20\% \)
Explanation: This means 20% of your delivered emails had link clicks.
Situation: You delivered 1000 emails, and 50 of them had link clicks.
Calculation:
\( \text{Click-Through Rate} = \left( \frac{50}{1000} \right) \times 100 = 5\% \)
Explanation: In this scenario, 5% of your delivered emails had link clicks.
Enhance your email marketing strategy with our Email Click-Through Rate Calculator. Use it to measure and improve your email engagement. Start calculating your click-through rate today!
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